The Final Four marks the end of a basketball tournament and a return to office productivity. But its not just about best of collegiate basketball. The long weekend that makes up the Final Four is surrounded by events for the public. From open practices to free concerts, there is something for everyone. The NCAA and Houston local organizing committee wanted to make sure that everyone in the area knew this as well. Sho
Large events have large sponsors. Not everyone can afford to use these sponsors. That is where a secondary look comes into play. The secondary look allows everyone to feel like part of an event, even if they aren’t “the official” blank of the NCAA.
The 2008 Women’s Final Four was located in Tampa Bay. The theme of the event was based on the fruit that Florida holds closest to their hearts. The images show a large scale installation of a fresh grove at the entrance of the stadium, massive sunburst stained three point oranges and a balsa wood orange crate overflowing with orange tickets. The entire event had enough vitamin C to keep everyone happy and healt